MARKETING, BRANDING, STRATEGY, PR, CONTENT, EVENTS, SOCIAL, TV, RADIO
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Hi, nice to meet you!My name is Anton Kalle, 35 years old and proud father of our wonderful daughter Bobbi. I'd like to take you back in time to when my passion for marketing and creativity began.
Almost 17 years ago, while I was still studying, I started deejaying and producing dance music. This led to signing with one of the most famous dance labels; Spinnin' Records. It enabled me to perform at (inter)national festivals and alongside this, I started organizing dance events myself. After graduating, I started working as a marketeer in the advertising industry, for companies such as HG International and Exterion Media. During these years, I gained experience with various media including TV, Radio, Outdoor, Digital- and Social media and PR. Then, in 2019, it was time to reunite with the love of my life.. music. I joined world's leading dance event company, ID&T, where I was responsible for all marketing activities related to the brands like Sensation and Mysteryland. After that journey I decided to follow another passion; working in the sports industry. I had the opportunity to establish and lead the marketing department at SEG, with the goal to elevating the brand to the next level. After building the SEG brand - including major marketing projects such as Eric ten Hag’s transfer to Manchester United and PR moments for players like Robin van Persie, Memphis Depay, Cody Gakpo and Pep Guardiola, I decided to take the next step. Returning to the media industry, I joined Global Media & Entertainment as a marketing manager. This is my current role. |
ACHIEVEMENTS
I'M PROUD OF
2011
2016 2018 2019 2019 2020 2024 |
Signing our track 'RANKED'
Career as an artist Outdoor campaign 'Maak de wereld weer groot' Nierstichting Digital outdoor campaign 'Perroncollege' Open Universiteit Nominated as Media Talent of the Year The relaunch of Sensation Initiator of the national 'Bewaar je ticket' campaign during Covid, aimed at supporting the cultural sector in the Netherlands Winning the 'Publicer of the Year' award with Global |
SPINNIN' Records
AMMA award - Best use of media EUROBEST Festival award - Creativity FEPE award - Creative Digital Execution Nominated for SAN award - Smart idea Nominated for AMMA award - Best use of media Nederlands Media Netwerk ID&T Bewaar je ticket In collaboration with Dutch cultural organization for events and venues AMMA award |
EXPERIENCE
AUDIOTRICZCURRENT - 4 YEARS
Creative Strategist Voluntarily supporting this duo act in the journey to fulfil their musical dreams. |
SEG2 YEARS
Marketing & Communication Director In the lead of all marketing related activities and strategies with a team of 6. |
ID&T2 YEARS
Marketing Manager Organizing the marketing activities regarding Sensation and Mysteryland. |
EXTERION MEDIA3.5 YEARS
Senior Marketeer Creative activations, award winning outdoor campaigns, pitches to brands. |
HG2.5 YEARS
Marketing Product Manager Concept 'HG doet wat het belooft', TV buying, instore POS, branding and media strategy. |
CR8 EVENTS6.5 YEARS
Co-Founder Organising regional dance events (> 3.000 visitors). |